Rewards Wallet

Minimalist coffee can design in hand – black and white packaging with bold typography

project overview

A unified rewards wallet designed to help users track and manage points and coupons from multiple brands in one place—reducing fragmentation, forgotten rewards, and missed value.

project type

UI/UX Design

year

2026

my role

Lead Brand Designer

Tools

figma (wireframing, ui designing, prototyping)

Drink can mockup showcasing modern black and white coffee packaging design

Vertical coffee can mockup with clean monochrome label design

Top view of coffee can mockup with bold black typography on white background

problem

Rewards are spread across separate brand apps, causing users to forget points, miss expiring coupons, and struggle to decide which rewards to use first.

solution

A mobile-first, visual rewards wallet that centralizes rewards, highlights urgency at a glance, and keeps everything brand-specific and transparent—without enabling in-app spending.

key ux decisions

No in-app redemption to maintain trust, clarity, and brand transparency
Visual prioritization of expiring rewards instead of alerts or notifications
Full-card interactions for easy, accessible tapping
Search-first reward connection with no onboarding screens
Purposeful motion used only to communicate navigation and hierarchy

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